PERANCANGAN DESIGN WEBSITE JENNSKIN DI BURO CREATIVE STUDIO
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Abstract
Website is an information media in the form of a collection of pages in digital form which contains information such as text, images, video and audio which can be accessed using an internet connection. Website is an important component for a brand and also as a means of selling or information for the brand. One of the brands in Bali that has not use their website optimally is the Jennskin brand. Jennskin is a skincare brand based in Indonesia that focuses on using natural ingredients in its products. Jennskin's website design is carried out with the aim of assisting the brand in maximizing the use of the website for sales or information. The website design has the main characteristics of being user-friendly while still paying attention to aesthetics so that it can be used by users easily. This study uses qualitative methods to produce a good website design. Through the user-friendly criteria determined for the website, 2 website designs were produced which are desktop and mobile based while still paying attention to the Jennskin brand image.
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