PERANCANGAN KATALOG PROGRAM LATIHAN DI FITNESS PLUS INDONESIA DI BALI
DOI:
https://doi.org/10.59997/amarasi.v4i02.2438Keywords:
Visual communication media, catalog, promotion, Fitness Plus indonesiaAbstract
In building development for a company, promotion is a very important thing for a company to do. Both through online and offline media. To carry out promotions, attractive and effective visual communication media are initiated as a means of connecting between the company and customers. Visual communication media can be used as a means that can be seen and can be used to convey messages. This is very important to be known and develop a company including Fitness Plus Indonesia. Fitness Plus Indonesia is one of the largest fitness companies in Bali. One of the media that is suitable to be used as an alternative to doing promotion is a catalog of exercise programs. A catalog means a list of various types of library collections that contain information about a service, or service offered by a company or organization. (Fathmi, 2004:p.6). The purpose of designing this catalog is to create an attractive and effective catalog for promotion. The design of the program catalog of this exercise uses qualitative methods, and through the design process from material preparation to finishing, so that the program catalog of this exercise becomes informative, easy to understand, and clear to the general public.Through the design of this exercise program catalog, it is hoped that Fitness Plus Indonesia can expand the range of its fitness services and increase public awareness about the exercise programs offered, making it easier for people to choose the exercise program needed
Downloads
References
Kaplan, K. (2016). Brand Is Experience in the Digital Age. Diakses pada 16 Maret 2023 melalui https://www.Nngroup.com/articles/brd
- experience-ux/
W. Putra, Ricky. 2021. Pengantar Desain Komunikasi Visual dalam Penerapan. Yogyakarta : Penerbit Andi.
Briggs, Leslie, J., 1979. Instruksional Design: Prinsiples and Aplication.
Educational. Technology Publicatios: Englewood Cliffs, N.J.
Fathmi dan Adriati, 2004. Katalogisasi : Bahan Ajar Diklat Calon Pustakawan Tingkat Ahli. Jakarta : Perpustakaan Nasional RI.
Cenadi, Christine Suharto.Elemen-Elemen Desain Komunikasi Visual. Jakarta : Makalah Jurusan Desain Komunikasi Visual. Universitas Kristen Petra. 1(1)
: 1- 11.1999.
Adithya, G. R., Dewi, A. K., dan Nuriarta, I.
W. (2023). Perancangan Identitas Visual Pada Media Promosi Event Open Studio 9 di Florto Studio, Amarasi: Jurnal Desain Komunikasi Visual, 04(01), 68-75
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Putu Sujana, Cokorda Alit Artawan, Ni Ketut Pande Sarjani
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors retain all their rights to the published works, such as (but not limited to) the following rights:
» Copyright and other proprietary rights relating to the article, such as patent rights,
» The right to use the substance of the article in own future works, including lectures and books,
» The right to reproduce the article for own purposes,
» The right to self-archive the article
» The right to enter into separate, additional contractual arrangements for the non-exclusive distribution of the article's published version (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal (Arbitrer).
